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Veröffentlichungen "Bilstein, Nicola"
Anzahl der Einträge: 33.
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Bilstein, Nicola ; Matta, Shashi M. ; Hogreve, Jens:
Unintended Effects of Customer Participation in Recovery : Can Choice Availability be a Remedy?
In: Brown, Tom ; Swaminathan, Vanitha (Hrsg.) : Marketing in a global, digital and connected world : 2015 AMA Winter Educators' Conference, San Antonio, Texas, February 13 - 15 2015. -
Chicago : Curran Associates, Inc., 2015. - (AMA Educators Proceedings ; 26)
ISBN 978-1-5108-0450-0
(Begutachteter Beitrag / peer-reviewed paper)
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