Blättern nach Zeitschriften

Loureiro, Sandra Maria Correia ; Roschk, Holger:
Differential Effects of Atmospheric Cues on Emotions and Loyalty Intention with Respect to Age under Online/Offline Environment.
In: Journal of retailing and consumer services. 21 (2014) 2. - S. 211-219.
ISSN 0969-6989
(Peer-Review-Journal)

Gelbrich, Katja ; Roschk, Holger ; Müller, Jana:
Age Matters : How Developmental Stages of Adulthood Affect Customers Reaction to Complaint Handling Efforts.
In: Journal of retailing and consumer services. 20 (2013) 2. - S. 154-164.
ISSN 0969-6989
(Peer-Review-Journal)